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B.A. in Psychology 2000 and admitted to Graduate Program in Psychology 2001, Göteborg University.Ph.D. in psychology 2005, Göteborg University. A member of the Center for Consumer Science (CFK) at Göteborg University.
Gamble, A. (2006). Euro illusion or the reverse? Effects of currency and income on evaluations of consumer prices. Journal of Economic Psychology, 27, 531-542.
Gamble, A. (2007). Euro illusion: Illusion or fact? Journal of Consumer Policy, 30, 323-336.
Gamble, A., Gärling, T., Charlton, J., & Ranyard, R. (2002). Euro illusion: Psychological insights into price evaluations with a unitary currency. European Psychologist, 7, 302-311.
Gamble, A., Västfjäll, D., Gärling, T., & Marell, A. (2005). Interaction effects of mood induction and nominal representation of price on consumer choice. Journal of Retailing and Consumer Services, 12, 397-406.